Our Story
Every movement has a moment when it begins to take root. This is ours.
The founder had a vision: to unite people from all walks of life in defense of our public lands. A deep stirring began years ago, but like many dreams, it was pushed aside by the demands of everyday life. That changed in 2025, when a renewed push to sell off public lands reignited the call. It was clear — the time to act had come.
The name came instantly. Roots to Sequoia.
“I fell in love with the idea,” said Jonathan. “The sequoia is the largest and strongest tree in North America. Its strength doesn’t come from standing alone — it comes from its roots, which intertwine beneath the surface. To me, that represented community. All of us, connected, forming something strong and enduring.”
Later that same day, Jonathan discovered that John Muir had once invited President Theodore Roosevelt on a backpacking trip into the sequoias. There, in the wild, Roosevelt’s passion for conservation deepened — a moment that helped shape the future of America’s public lands.
“When I learned that, I knew it was meant to be,” Jonathan said. “This wasn’t just a good idea — it was a calling. And I knew I had to give it everything I’ve got.”
Roots to Sequoia is more than a campaign. It’s a movement. A new model — not just for conservation advocacy, but for how we communicate with our elected officials and transcend politics to stand together for something we all love.
And if you feel that same stirring — you’re already part of this story.
Our Mission
Mission
Roots to Sequoia exists to unite all who depend on and love public lands — from hunters and hikers to Indigenous leaders, birdwatchers, climbers, conservationists and much more.
Our mission is to build a powerful coalition that transcends political, cultural, and community divides to defend what belongs to all of us: the wild places that provide habitat, healing, and freedom.
We protect public lands by stopping efforts to transfer or sell them to private interests, by creating clear and unified messaging, and by mobilizing people to take real action — online, in person, and at the legislative level.
Through storytelling, grassroots advocacy, and a shared sense of purpose, we empower individuals and organizations to speak with one voice for access, habitat, and the legacy we leave behind.
Leaving our Mark
We are living in a pivotal moment in history.
And sometimes, when you're deep in it, it's hard to grasp that we’re not just witnessing history — we’re writing it.
Right now, we face a choice that will shape the future of our nation. We can learn to come together and stand united for the things that truly matter — or we can let this moment slip away.
Will you help write history?
Will you leave your mark?